My sales are slow.
Partly it's due to the fact that I'm working part time since I have the children home for the summer. It's also summer and typically sales can be slower during this time of the year. Some of my motivation drive comes from things selling. I list, an item sells, I list more. It's a wonderful cycle of energy that can bring more sales. I will admit that I find it harder to list when it's slow. I start to think too much about why something isn't selling rather than focusing my energy on listing more items in order to create sales.
This week I realized that Christmas is just 5 months away with holiday sales really starting to pick up in October. There is also the back to school purchases that begin in August. I'm trying to hold close to the memory that the autumn is an incredibly busy time and in order to fill my store I need to get listing now.
Although I'll have more time to list once the children head back in school, it also means more things will be selling and I'll be spending more time packing and shipping.
Now is the time to really get listing if you can make the time. Sure, these items may sit for a few months but at 20¢ listing fee a month (for eBay store owners), it's a real bargain.
Here's what I do to make listing easier in the summer.
- I try to list simple items. Both simple to list and simple to ship in case they do sell. I don't have a lot of extra time to spend packaging up breakable inventory.
- I list most of my items directly in my store as buy it now items. I also don't have as much time to nurse auctions like I do the rest of the year.
- I take photos in the best light which is usually mid afternoon.
- I'll edit them first thing in the morning (which for me is around 5 a.m. when everyone else is asleep)
- I'll also use the morning time to write the listings.
- I try to list items in the same genre to make listing them on Inkfrog quicker. I use profiles there which makes listing a breeze.
With all of this said, I'm terribly behind. I only have 114 items in my store. But as many of you know, my mind has been on my mother and we just moved in April. I have a lot of catch up to do in order to have my store ready for Christmas.
I feel that I'm almost organized enough and ready to begin this listing push for the holidays. My goal is to have around 300 items in my store by October 1st. I'd actually prefer 500 but after having experienced three ATG Listing Challenges, I know this is much harder to achieve than I originally thought.
What's your best tip for listing in July in preparation for Christmas?